“Shifting norms, changing behaviour, amplifying voice, what works?” Reflections from 2018 International SBCC summit

2018 International SBCC

In April, 2018, an international conference on Social Behaviour Change and Communication (SBCC) was held in Bali, Nusa Dua, Indonesia. Kondwani Chidziwisano, Share research fellow from Malawi attended the summit and shares his reflections with us.
The second international SBCC summit was a 5 days event that brought together over 700 delegates from across the globe who discussed issues about WASH, nutrition, HIV/AIDS, Gender equity and maternal health.
Kondwani was delighted to provide highlights about Share project in Malawi to the delegates of the summit. In addition, he presented a poster about the formative research and how interventions were developed based on the formative findings with application of SBCC strategy. There was much interest from the delegates who viewed the poster that some asked for contacts so that collaboration about about WASH and food hygiene interventions may continue.
With the attendance from donor organizations, international and local non – governmental organizations, academia, research institutions and government departments, the summit focused on elevating the science and art of SBCC to promote the well-being of people globally. The delegates shared successes and challenges in their own fields. On WASH, delegates presented and discussed various issues such as how nudges influence handwashing in schools; use of SBCC to break the culture of silence in menstrual hygiene; beyond the megaphone – making behaviour change easy, fun and popular; WASH and cholera prevention in southern Africa; Unifying WASH behavioural sciences in practice and innovative approaches to WASH behaviour change. In addition, other important sessions included influencing social norms using social and behaviour change communication, RCTs for evidence building and moving beyond trainings – A look at SBCC capacity strengthening.